Bad Pitch Resources

You'll note we've added a resource section at the bottom of our sidebar. Be sure to check it out. As the blogosphere continues to skewer bad pitches, we're also linking to the angst and the advice on how to create good pitches. Our first list is a baker's dozen.

How’s this for a bad p.r. pitch? BusinessWeek’s Blogspotting
Feigned familiarity breeds even more contempt.

Moron Publicist of the Month: KFC’s Flack Gawker
In the aftermath of this outing, the Bad Pitch blog has learned that, while he was probably fried, this publicist was not fired.

PR Smackdown III FastCompany Now
Fast Company’s blog presents pitches to its readers and asks them to vote for the best one. How would your pitch rate?

Don’t be a bad pitcher Anil Dash
Uber Blogger Anil Dash outlines his pitching pointers.

Pitch blogs with caution, if at all Strategic Public Relations
An interesting precursor to the Bad Pitch blog.

J-Blogger Dissects Blog Pitch Gone Bad Micropersuasion
Steve Rubel brings us another outing. This one is from WSJ columnist Jeremy Wagstaff.

Another frustrated blogger issues PR guidelines PR Nerve Center
Eric Tatro points to 43 Folders’ “dos and don’ts.”

Enough Already: Cave Men Want Better Pitches wordy mouth
Instead of weighing down your email pitch with a full-length news release, Michael Sommermeyer tells us to “think link” instead.

Poorly aimed pitches, a New Year Trend Canuckflack
Colin McKay shows us an Excel gaffe that unmasks a sloppy, mass mail pitch.

Rules for Flacks Who Pitch What’s Next Blog What’s Next Blog
B.L. Ochman outlines pitching guidelines at her blog.

Blogging Relations 101 Jaffe Juice
Podcasting author Joseph Jaffe presents his rules of the road.

Value-Added PR PR Opinions
Read Tom Murphy’s story and remember that someone is being billed for that level of disservice.

10 Best Press Release Quotes CMO
“Collateral Damage blogger Constantine von Hoffman shares this collection of ill-considered PR in appreciation of good flaks everywhere.”

This is random sample of posts. So when I read comments from folks telling me the Bad Pitch blog is being too harsh, I laugh.

Think about it. In most of the above links, a bad pitch pissed off a blogger. The blogger vented constructively via a snarky/funny post to prevent more bad pitches. These pitch guidelines, FAQs or ground rules are rope. You can find every blog's rope via Google. You can use it to climb effectively into the blogosphere or you can simply hang yourself. But more than ever before there is no excuse for not doing your homework before pitching.

The Bad Pitch blog will issue its own rope soon.

tags | good pitch | bad pitch | bad pitch blog | public relations | media relations | PR | media