Some PR pros may not fully realize the level of responsibility they have to their clients. When you represent a client, your actions reflect their brand.And it’s with this knowledge that I wrote the title to this post. We’re giving HWH PR a Bad Pitch Blog Lifetime Achievement Award for turning client news releases into PR spam for more than two years.
HWH PR was also the first agency to be outed as a group. Yet Lois Whitman and Michael Ingalls continue to send me news releases on behalf of Samsung, Westinghouse Digital and Dotster.
This despite our post and several emails requesting that they stop sending us off-target news releases with no pitches.
Our emails to HWH PR have gone unanswered. This encouraged me to do research on HWH PR. The media have sent us HWH PR emails in the past. We’ve also found other outings of their work.
Consider this post “The Art of Exploiting a Tragedy” on The New York Times’ Freakonomics blog.
”There are a lot of adjectives that come to mind when I read this e-mail, and a lot of nouns too, but I’m not going to say any of them here.
To Samsung, Westinghouse Digital and Dotster I ask if you want people like this representing your brand.
Blasting news releases to anyone with an email address and ignoring their replies is not practicing media relations – it’s spamming. They’ve done a bad enough job handling media relations on their clients' behalf that I’m forced to call these brands into question.
tags | public relations | PR | media relations | media | good pitch | bad pitch | bad pitch blog | Samsung | Westinghouse Digital | Dotster | Lois Whittman | Michael Ingalls
An update: Nothing has changed for Lois Whitman and HWR PR/New Media!
ReplyDeletehttp://www.crunchgear.com/2008/12/17/pr-and-the-fine-art-of-not-being-crazy/
I’ve lived in the same building as this wretched woman for 20+ years and she’s more miserable than this email seems.
ReplyDeleteSpam the bitch back!
What kind of crap is this? How does Samsung or Westinghouse justify to their shareholders that they’re wasting money on “PR” in this tough economy?????? F’in SPAMMER!!!!!!!!!!!!!!!!!!
ReplyDelete